The eight worst-hit English-language news sites for month-on-month traffic in June were all based in India, according to the latest Similarweb data.
It follows India-based sites accounting for four of the five worst-hit news brands year on year in May.
Some 32 of the top 50 newsbrands posted month-on-month decline.
Sites may be reeling from the impact of Google’s May 2026 core update, the second Search core update of 2026.
Core updates have been known to significantly change search rankings and sometimes reduce visibility for news sites.
(down 33% to 138.9 million visits) and One India (down 31% to 44.4 million) saw the biggest drops in traffic compared to last month, followed by (51.3 million) and News 18 (86.3 million), both down 24%.
Despite the overall trend among Indian sites, one of the nine India-based sites to feature, India.com, recorded the biggest month-on-month increase in traffic – up by 131% to 80 million visits.
This was followed by ABC News (up 34% to 37.9 million visits), which is potentially boosted by a domain switch from abcnews.go.com to abcnews.com, and NBC News (up 23% to 94.2 million).
Meanwhile just five (10%) of the top 50 sites recorded year-on-year growth, down from eight in May.
These were led by Substack, up 41% to 167.2 million, Yahoo Finance (up 11% to 230.4 million visits) and the BBC (up 5% to 993.4 million).
Some 37 sites saw traffic decline by 10% or more year on year in June.
